Speaker: Tony Lakas, The Danger Room
By making your store "more" than just a Game Store, you can sell things to people who are not your core customers. We will cover how to buy, sell, display and process merchandise outside of the traditional game channel, including but not limited to: video games, music CD's, movies on DVD and VHS, and other merchandise while remaining a strong game store. Learn how to create a store that appeals to every single person who walks through your door. Please feel free to bring examples of your success or difficulty in moving beyond the traditional game store product lines for comparison and friendly peer review.